Cosmedia Consulting - Social Media and Marketing Company

New research shows that Asia is the continent that dominates the top 10 cities on Facebook, with Bangkok taking the lead followed closely by Jakarta. India as a country is growing significantly too, with Mumbai coming in as the ninth biggest city on Facebook.

In Europe, Istanbul and London take the leading spots. Going through the rest of the data, France, Italy and Germany make up the top five European cities on Facebook. Continued…

Ever wondered how Facebook has grown over the years in terms of active users?

We’ve sourced the following from Facebook’s own data:

• End of 2004: 1 million active users
• End of 2005: 5.5 million
• End of 2006: 12 million
• October 2007: 50 million
• August 2008: 100 million
• End of 2009: 350 million
• End of 2010: 608 million
• End of 2011: 845 million
• March 2012: 901 million

Source: Facebook and The Associated Press Continued…

Cosmedia designed and developed a microsite for our client Ndalo Media to help parents search for schools in their area and compare similar schools to have a more holistic view of what’s on offer in South Africa. We allowed uses to refine their search via school type, schooling level, annual fee level, academic speciality, religious affiliation, matric pass rate and teacher learner ratio. Continued…

Instagram, dubbed the smartphone photographer’s app of choice, was recently acquired by Facebook for $1 billion and has over 50 million users, a figure that keeps growing. The site has become popular worldwide but specifically amongst iPhone users in the Philippines, Brazil and Turkey, as well as France, the UK, Italy, Germany, USA, Australia and Canada (to same just some of Instagram’s top countries based on usage). Continued…

According to MasterCard’s Mobile Payments Readiness Index Singapore is the word’s most mobile payment-ready country. They are closely followed by Canada, the United States, Kenya, South Korea, Japan, United Arab Emirates, United Kingdom, Saudi Arabia and China.

MasterCard looked are six different factors, namely:

• How familiar and willing consumers were to using mobile payments. Interestingly Kenya scored top here.
• Economic, technological and demographic factors were taken into account (i.e.

Continued…

According to the findings of a report by the Health Research Institute (HRI) at PwC US, “Social media is changing the nature of healthcare interaction, and health organizations that ignore this virtual environment may be missing opportunities to engage consumers.”

Some of the report’s findings (covering over 1,000 U.S. consumers and 124 members of the eHealth Initiative) include:

• One-third of consumers use social media sites for health-related matters.

Continued…

Launched in 2001, the Profile Awards is an annual pan-African competition sponsored by our client Siemens, and honours journalists in the fields of science and technology reporting. Cosmedia designed and built an exciting new website for this premium African science and technology journalism awards.

Services: Web Design / Web Development / Database Architecture

View site Continued…

In its S1 Filing for the upcoming IPO, Facebook revealed some interesting facts and figures. Here are our eight favourite statistics as revealed by Facebook.

1. Facebook has 901 million monthly active users (this is up from last year’s 680 million).
2. Globally, one in 7.7 people have a Facebook account
3. Facebook users post 3.2 billion Likes and Comments daily
4. There are 488 million monthly mobile Facebook users.

Continued…

Culture Label recently published a very informative infographic showing some global mobile trends, specifically around how quickly mobile has been adopted in our personal and professional lives.

Below are some of the key global mobile trends worth highlighting:

• 17% of the world’s population is a mobile web user (1.2 billion people)
• 30% of the world’s mobile users live in China and India
• 53% of Africa’s population has a mobile device
• Over 300,000 applications have been developed in the last 3 years.

Continued…

A new report by McKinsey titled ‘Understanding social media in China’ outlines some very interesting statistics for the country with the world’s largest Internet user base, China.

With the world’s most active user base of  social media (more than 300 million people use social media in China). the statistics below clearly illustrate the importance of addressing the unique and advanced needs of Internet users in the East…

• Online users in China spend over 40% of their time online using or consuming social media.

Continued…