This graphic, by Mashable, illustrates how mobile devices are the common access point across all the major social networks and tools. Of course the info graphic also shows that aside from Skype, Facebook and email are two seriously large forms of social engagement amongst consumers.
The number one question is: how do you plan to use mobile and Facebook specifically within your business? Gone are the days where bulk SMS / text marketing made up a company’s mobile strategy. The same can be said for a basic Page on Facebook. Business-focused strategic thinking and innovation are what is needed within the mobile and Facebook spheres. Anything less is too late. Why? Because you won’t stand out.
So, what is your mobile and social media strategy?